Santa Cruz Organic

Newest juice flavor, Apricot Mango, adds to invigorating line of juices

CHICO, Calif. (Aug. 28, 2007) - Santa Cruz Organic® introduces its newest juice, Apricot Mango, a taste treat to transport drinkers straight to the tropics. Available on shelves nationwide in October, Apricot Mango combines succulent apricots with ripe mangoes - offering a true tropical taste. It is 100 percent juice and contains no added sugar, artificial flavors or preservatives. Like all Santa Cruz Organic products, Apricot Mango is USDA certified organic.

Each 8-ounce serving of Santa Cruz Organic's Apricot Mango juice contains 70 percent of the recommended daily value of vitamin A and 100 percent of vitamin C. Mangoes are also an excellent source of vitamins, minerals and antioxidants, as well as enzymes for digestion support.

For other winter taste bud escapes to warmer climates, Santa Cruz Organic offers additional refreshing juices. Pineapple Coconut made with organic coconut cream and pineapple juice is a rich juice perfect as the base for nourishing fruit smoothies. Orange Mango, a blend of organic bananas, oranges and mangoes is a vibrant beverage which contains a good source of vitamin A.

Santa Cruz Organic is committed to offering products that support a healthy body and planet. Apricot Mango is the newest juice to join the company's line of Green-e-Certified® products. Ensuring that 100 percent of the power used for manufacturing all of its 50 brands is offset by environmentally sound energy sources, Santa Cruz Organic purchases Green-e certificates. The certificates assure that the energy is provided by biomass energy sources, essentially burning agricultural waste for fuel, rather than disposing of it. 

As a leader in the industry and by sourcing organic fruit, Santa Cruz Organic reduces the amount of synthetic pesticides and herbicides released into the environment, protecting the health of farm workers and local wildlife, reducing ground and surface water contamination, and protecting drinking water. 

Santa Cruz Organic is the top-selling organic juice brand in the natural foods channel. Its products are available at natural and conventional grocery stores nationwide. Apricot Mango, Pineapple Coconut and Hibiscus Cooler are available in 32-ounce recyclable glass bottles. The suggested retail price is $3.49 to $3.99.

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Santa Cruz Organic® has been producing juices since 1972. The company has a history of developing innovative products and was the first company to have a wide range of organic, 100 percent juices and blends. It currently offers more than 50 organic products ranging from organic fruit juices to organic sodas and peanut butters.